In 2019 hahn&hahn has been commissioned to design the luxury women area for the Breuninger Department Store.
A full-scale project support across all service phases enabled a comprehensive overall concept that made the feeling of a shop-in-shop experience of the individual brands disappear within the customer journey.
Organic shapes, elegant colors and high-quality materials create a luxurious space design. The large changing rooms are a highlight of the shopping experience and let the customer experience the premium character of the space in many ways. Mirrored columns give the room a special visual character and also serve as a gentle orientation aid.
/ 2019
/ Stuttgart, Germany
/ conceptual design, implementation planning, construction management